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Lifemind for CPG

Break Through
The Brand Noise

Tap into your buyer's personal values to make your marketing connect on a far deeper level than the competition.

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Win in a world where brands blur
and attention fades

Consumers are overwhelmed. Endless choices line the shelves—online and in-store. Lifemind helps your brand break through with messaging and creative grounded in real personal values, not guesswork or lookalikes. You’ll know what drives trial, loyalty, and re-purchase behavior for every segment—before you launch.
Feature tie-in: Lifemind segments include what motivates your best customers, together with agents that develop value-aligned content.  

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No PII. No waiting. No problem.

Just upload a list of zip codes or customer counts by region—no emails, no IDs required. Lifemind instantly reveals which of our 189 unique value-based personas matter most for your brand, and how to reach them effectively. It’s insight without the data drag.
Feature tie-in: A simple Excel or csv file without any PII launches your ability to understand your customers on a far deeper level. 

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Test faster. Scale smarter.

Our platform delivers ready-to-use creative concepts, sample messaging, and full audience briefs for digital, social, out-of-home, and in-store channels. You can move directly from insight to action—testing what works and scaling what resonates with clarity.
Feature tie-in: Lifemind content and targeting agents connect directly to your highest-performing segments to put new tests in market fast. 

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Build loyalty by speaking to what matters

From eco-conscious Gen Z snackers to traditional Boomers stocking up for family, CPG buyers act on deeper values. Lifemind helps you adapt your brand voice to match those values—without betraying your brand’s integrity. It’s not about changing your story. It’s about telling it in the way each customer needs to hear it.

Feature tie-in: Lifemind AI identifies and ranks nine values that are strongest for selling your products to your best segments. 

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Make every campaign more resilient

As targeting rules shift and channels fragment, your marketing shouldn't rely on fragile data pipelines. Lifemind’s value-based approach is built for long-term success—giving your team consistent, privacy-first customer understanding that works across any touchpoint.

Feature tie-in: Lifemind targeting focuses on attributes that can be used in any channel at any time, regardless of shifting regulations. 

Curious how Lifemind stacks up against other tools? See how we compare:  Top Ten AI Customer Segmentation Tools for Strategy & Insights 2025

Contact us to see how fast and simple it is to know your market better with Lifemind AI

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