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In the News

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Close the Deal Podcast

39 MIN | Jun 10, 2025

When Politics Impact Sales
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Time to Thrive in Business Podcast

42 MIN | Jun 2, 2025

How to Align Your Brand with Red & Blue Customers
Watch the interview here
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Retail Checks & Balances

41 MIN | May 12, 2025

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Red & Blue Customers with Chris Peterson
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The Brand Called You 

25 MIN | May 27, 2025

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Cracking the Code of Customers 
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The Retail Influencer Podcast

21 MIN | May 8, 2025

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Red, Blue...and Consumer Behavior
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OnBrand with Nick Westergaard

34 MIN | March 30, 2025

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How to Connect with Red & Blue Customers

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In Clear Focus 

36 MIN | May 20, 2025

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Red & Blue Customers with Chris Peterson
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The Author Switch Podcast

33 MIN | Jan 20, 2025

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Liberal vs Conservative Marketing: Insights from Chris Peterson's Research

How Worldviews Impact Buying Decisions

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The Business Behind Your Business Podcast

34 MIN | Jun 9, 2025

Inside the Minds of Your Customers:  Using Values to Drive Business Growth
Watch the interview here
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Small Business and Deal Making Podcast

49 MIN | Jun 9, 2025

Are your customers red or blue
Watch the interview here
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Marketing x Analytics Podcast

31 MIN | Jun 8, 2025

Navigating Political Divides using Marketing Analytics
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