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Lifemind Blog


The Future of Marketing: Leveraging Values for Local Success
Marketers have always known values drive decisions—but until recently, acting on that insight at scale was nearly impossible. Now, with AI marketing tools, we can match brand messaging to what people truly care about in every zip code. It’s not about demographics anymore. It’s about motivation. And the brands that get this right aren’t just seeing better ROI—they’re redefining what personalization means in a multi-location world.

Pam Radford
Jun 163 min read
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Why Values Matter More Than Ever: Marketing in a Polarized World
Unlock the power of values-based marketing! Discover how aligning with customer beliefs—beyond politics—drives engagement and builds loyalty

Pam Radford
Sep 23, 20243 min read
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AI’s Benefits Go Beyond Ops
AI in marketing goes beyond efficiency—it's about rethinking customer segmentation for value-driven engagement with tools like Lifemind.
Thierry Zamora
Sep 2, 20243 min read
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Balancing AI Insights and Ethics: How AI is Shaping the Future of Customer Segmentation
Learn how AI can make psychographic segmentation actionable, unlocking a new level of targeted marketing by focusing on values and beliefs.
Thierry Zamora
Aug 26, 20242 min read
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