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Audience Insight Playbooks
AI’s Benefits Go Beyond Ops
AI in marketing goes beyond efficiency—it's about rethinking customer segmentation for value-driven engagement with tools like Lifemind.
Thierry Zamora
Sep 1, 2024
3 min read
Crack the Code on Customer Thought Styles to Drive Growth through Marketing
Understanding how liberal and conservative customers think can boost your sales. Align marketing to their thought styles for better results.
Chris Peterson
Apr 1, 2024
6 min read
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