You're not selling rates - you're selling reassurance and possibility. Your marketing now connects with customers at a deeper level, speaking to their personal values, all without any PII.


ID the best markets without scores, cookies or PII. Lifemind reveals the cultural, emotional, and value-based drivers while connecting marketing directly to creative content and targeting.
Know how your best customers make financial choices. Lifemind translates customer values into financial decision insight you can implement on day one.


Lifemind scales locally differentiated messaging on a national scale. Your marketing stands out from competitors because it speaks more directly to what customers want in their lives, reflecting what their beliefs and motivations.
Lifemind fuels lean financial services marketing teams. Insights connected to content and targeting enable team members to improve efficiency and effectiveness.


