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Improve Marketing and Sales Alignment: How Market Empathies Connect Customers to Your Business
Discover how customer empathy shapes markets, guiding brands to align with diverse perspectives for stronger connections and business growth

Chris Peterson
May 13, 20245 min read
4 views


Tapping into Consumer Worldviews: 7 Lessons for Marketers
Dive into brand preferences across consumer worldviews. Discover key insights for marketers to navigate and optimize their strategies.

Chris Peterson
Apr 29, 20247 min read
5 views


Activate New Markets by Thinking Like Your Customers
Expand your market by thinking like customers who aren't buying from you yet, creating a fit for them by understanding their values.

Chris Peterson
Mar 25, 20246 min read
25 views
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